Combell Group acquires SmartWeb

Supported by the international private equity fund Waterland, Combell Group has bought the webshop platform SmartWeb The strategic acquisition consolidates Combell Group’sposition as one of the leading e-commerce solution providers for SME companies in the Nordics.

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Leading Northwest Europe hosting group Combell Group has bought SmartWeb–a leading e-commerce company who since 2005 has provided all-in-one webshop solutions for small and medium-sized enterprises in the Nordics. The transaction means that Stefan Rosenlund, Managing Director of Combell Group Nordics, takes over all daily managerial responsibilities for SmartWeb andthe company’s employees.

Stefan Rosenlund is delighted that Bobby Thygesen and Rasmus Graversen, founders and now former owners of SmartWeb, both will continue in key positions with Combell Group where they will continue their work on the webshop platform.

I have known Bobby and Rasmus for many years and I am truly impressed of their work on SmartWeb. Not many people know more about e-commerce in the Nordics than Bobby, Rasmus and the skilled employees in SmartWeb, so it was only natural – and in perfect accordance with Combell Group’s growth ambitions – to make a move when the opportunity arose/

Stefan Rosenlund, MD Nordics Combell Group

Bobby Thygesen and Rasmus Graversen also look forward to working closer together with Stefan Rosenlund and their new colleagues in Combell Group.

In Combell Group, we will able to reach a greater audience with our webshop platform than would be possible on our own. For this reason, and the fact that we both will be able to continue our work on the platform, the deal made great sense to us. Also, we have known Stefan and many of our new colleagues for many years now, so we know that SmartWeb’s employees, customers and partners will be in safe hands.

Bobby Thygesen and Rasmus Graversen, SmartWeb

About SmartWeb

Founded in 2005 by Bobby Thygesen and Rasmus Graversen, SmartWeb is one of the leading all-in-one webshop solutions for SME companies in the Nordics. SmartWeb counts 25 employees, more than 1.600 webshop customers and a nationwide partner network.

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About Combell Group

Combell Group started in 1999 and is the leading digital enabler for entrepreneurs and small businesses in Northwestern Europe. The group serves nearly 800.000 customers in Belgium, The Netherlands, Denmark, Sweden and Switzerland and has one of the highest customer satisfaction ratings in the industry. Innovation, trust and reliability is part of its DNA.


Combell Group startte in 1999 en is de leidinggevende digital enabler voor ondernemers en KMO's in Noordwest-Europa. De groep bedient bijna 800.000 klanten in België, Nederland, Denemarken, Zweden en Zwitserland en heeft één van de hoogste scores in klanttevredenheid in de branche. Innovatie, vertrouwen en stabiliteit maken deel uit van haar DNA.

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